Social sharing has become more than just posting what you’re doing or a picture about where you are. Capturing life moments and sharing those experiences with the world is why social media is such a popular form of communication today. By now, most businesses understand the value with Facebook and building your digital brand to tie in with the public sharing of life experiences. Yet, running a social media campaign and striving for maximum engagement through your Facebook page can be a full-time job in itself. Lucky for us, there are tools and applications to take some of the stress away.
Below is a quick list we compiled of some of the most commonly used Facebook Apps to help businesses manage pages and drive the best engagement for fans:
1. Fan of the Week
Every week one fan out of those who interacted with your page is picked as fan of the week, encouraging everyone to participate more.
2. RSS Feed or NetworkedBlogs
These apps allow you to add your blog/favourite RSS feeds to your wall, boxes tab or a dedicated tab on your profile or Facebook Page.
3. Post Planner
Schedule Facebook posts that rock!
4. Youtube
Connects your Youtube channel and favorite videos to be shown directly on your Facebook page.
5. Ecwid
Add a store to your Facebook page and get access to 800 million potential customers.
6. SurveyMonkey
Easily embed a survey directly on your fan page or post a survey link to your wall. Gather feedback from people where they’re already hanging out!
7. Flickr
This app displays a Flickr member’s collections, sets and photos as a Tab within yourFacebook Fan pages. You can choose from a number of different layout styles, and unlike most other apps like it, lets viewers navigate all your collections, sets and photos within your Facebook tab the entire time.
8. Nutshell mail
NutshellMail from Constant Contact tracks your brand’s social media activity and delivers a summary to your email inbox on your schedule.
9. Jobcast.net
Post Jobs For Free on Facebook
Whether you’r a small business owner, or marketing manager for a billion dollar brand, knowing what resources are available to fully optimize your social media efforts can be extremely rewarding. The demands of providing valuable content and continuous messaging can be daunting, but with the tools listed above, it can at least be more manageable.
As always, we’d love hearing your thoughts! If you have any other apps we may have missed, any questions or you just want to chat, feel free to contact me at amin@infotrustllc.com.
