Enterprise Analytics | InfoTrust Cincinnati

Enterprise Analytics

InfoTrust is Google Analytics Certified Partner and Google Analytics Premium Reseller. With over 500+ sites converted to Google Analytics Premium, we are trusted by the leading brands in the world.

Marketing success of every enterprise depends on the quality of its web analytics data and its ability to make optimal marketing decisions by turning their data into actionable marketing insights.

To help enterprises collect and analyze their web analytics data effectively, we offer the following Services:

1. Web Analytics Architecture

The first step in web analytics is translating defined business goals and objectives into proper requirements for web analytics set-up and reporting. Let us help you create a proper methodology for collecting web analytics data across all sites and standardizing process for data analysis, event handling, segmentation and integration with AdWords when dealing with multiple currencies. We can also help you define roles and responsibilities for security and access control.

2. Tag Management

Implementation of a Tag Management Solution is often a big undertaking that requires a structured process to ensure that needs of all stakeholders are met and that there are no disruptions in collecting accurate data. Organizations that have implemented a Tag Management solution consider it to be crucial to their online success. We have experience with different Tag Management Services, and are an approved Google Tag manager Specialist. Learn more about Tag Management.

3. Google Analytics Premium

As a Google Analytics Certified Partner, InfoTrust team has experience implementing Google Analytics Premium with some of the top brands in the world. You will have a direct number to call, and a specialized GAP team to meet your needs. Learn more about Google Analytics Premium Implementation.

4. Analysis and Reporting

Once your architecture is set-up, and you are gathering the right analytical data, it is time to focus on analysis and reporting. We can set-up your dashboards, create multi-channel reports, analyze marketing campaigns and measure conversions via attribution modeling. If you are a global enterprise, we can set-up roll-up reporting on brand, regional and enterprise level. Let’s work together on driving your digital marketing ROI.

5. Education

Last year alone, we have delivered over 75 programs on web analytics. Professional associations, chambers of commerce, Fortune 100 companies select our trainers to learn more about web analytics. Our programs help create analytical culture inside the organization, where stakeholders understand the value of analytical data and learn to apply to make key business decisions. Here is a partial list of programs on Google Analytics that we offer.

All our Analytics consultants have been Certified by Google as Google Analytics Qualified Individuals. Give us a call today at 513-373-4216 or complete contact form and we will get back to you as soon as possible.
Contact InfoTrust

1. Web Analytics Architecture

2. Tag Management

3. Google Analytics Premium

4. Analysis and Reporting

5. Education

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